Latvijas valsts un sabiedrības izaicinājumi un to risinājumi starptautiskā kontekstā (INTERFRAME-LV)
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Browsing Latvijas valsts un sabiedrības izaicinājumi un to risinājumi starptautiskā kontekstā (INTERFRAME-LV) by Author "Lase, Kate"
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- ItemFACTORS PROMOTING SOCIAL MEDIA USE IN LOCAL GOVERNMENTS IN LATVIA(University of Zagreb, 2022) Lase, Kate; Sloka, BirutaUse of the social media in local governments has expanded around the world on the basis of development of internet and technology. Although each social network offers substantial benefits and opportunities, not all local governments use them or do not use them efficiently enough. Most local governments in Latvia use social media un do it for variety of reasons, but studies on the factors that promote the creation and maintenance of social network accounts in local governments in Latvia remains scant. The aim of the study is to analyse factors that promote social media use in local governments in Latvia and make proposals to policy makers. In order to achieve the purpose, the tasks are formulated as follows: 1. to review theoretical background of social media use in local governments; 2. to review existing research of social media use in local governments; 3. to analyse factors that can promote social media use in local governments in Latvia. Research methods used in preparation of the paper: recent scientific publication studies, analysis of social media of municipalities of Latvia, survey on social media use in municipalities in Latvia realized on April 2021. For data analysis there were used indicators of descriptive statistics: indicators of central tendency or location (arithmetic mean, mode, median, quartiles), indicators of variability (variance, standard deviation, standard error of mean), cross – tabulations. The results show that most local governments generally have positive views of their social media use but the real application of social media is not consistent in each local government. Majority of local governments in Latvia use at least two social media and one of them is Facebook. The results of the research can provide valuable pointers for decision makers how to improve social media use in local governments in Latvia. Thus, this study contributes to the debate on local government transparency and provides important guidelines for developing appropriate social media strategies and policies.
- ItemOPPORTUNITIES AND CHALLENGES OF SOCIAL MEDIA USE IN MUNICIPALITIES IN LATVIA(University of Latvia, 2022) Lase, Kate; Sloka, BirutaThe use of different kind of social media by local governments has gained relevance in recent years, however, along with many opportunities and successes, the use of social media by local governments has many challenges, barriers and issues which are not enough researched and discussed in academic research. Purpose of the study is to analyse benefits and challenges of social media use in municipalities in Latvia. Research methods used in preparation of the paper: recent scientific publication studies, analysis of social media of municipalities of Latvia, survey on social media use in municipalities in Latvia realized on April 2021. For data analysis there were used indicators of descriptive statistics: indicators of central tendency or location (arithmetic mean, mode, median, quartiles), indicators of variability (variance, standard deviation, standard error of mean), cross – tabulations, statistical tests of hypotheses and analysis of variance (ANOVA). The results show that most municipalities generally have positive views of their social media use but the real application of social media is not consistent in each municipality. Although majority of municipalities use at least two social media, the study found important challenges in terms of reginal development, digital skills, appropriate employees and social media content.
- ItemREGIONAL DIFFERENCES BETWEEN JOB SEEKERS: CASE OF LATVIA(University of Latvia, 2021) Lase, Kate; Sloka, BirutaDifferences in labour market have always been on great importance in Latvia, however special concern is about regions of Latvia where finding a new job sometimes could be very challenging process, because these regions are developing unevenly, job vacancies are limited, wages are lower and there is a lack of high qualified specialists in labour market. Purpose of the study is to analyse regional differences between job seekers in regions in Latvia. The tasks of the study: 1) To analyse theoretical background of regional differences of job seekers and employment in context of urban and rural areas; 2) To analyse main challenges and problems of regional differences between job seekers in regions in Latvia. Research methods used in preparation of the paper were the analysis of scientific publications and previous conducted research results, the analysis of Labour Force Survey results and the analysis of data of Central Statistical Bureau of Latvia. The Survey results are analysed using indicators of descriptive statistics (indicators of central tendency or location - arithmetic mean, mode, median), indicators of variability (indicators of dispersion - range, standard deviation and standard error of mean), cross-tabulation for regions of Latvia, for territories: urban-rural living and analysis of variance - ANOVA are used. The results of analysis have indicated several differences between regions of Latvia, but there are no differences between job seekers in urban and rural areas of Latvia.
- ItemSOCIAL MEDIA USE IN MUNICIPALITIES IN LATVIA(University of Zagreb, 2021) Sloka, Biruta; Lase, Kate; Vītols, MārcisSocial media use in municipalities has expanded around the world on the basis of development of internet and technology. Although each social network offers substantial benefits and opportunities to municipalities, research of social media use in municipalities in Latvia remains scant. Purpose of the study is to analyse how much and which social media use municipalities in Latvia. Research methods used in preparation of the paper: recent scientific publication studies, analysis of social media of municipalities of Latvia, survey on social media use in municipalities in Latvia realized on April 2021. For data analysis there were used indicators of descriptive statistics: indicators of central tendency or location (arithmetic mean, mode, median, quartiles), indicators of variability (variance, standard deviation, standard error of mean), cross – tabulations, statistical tests of hypotheses and analysis of variance (ANOVA). Findings show that 13 of 119 municipalities of Latvia lack of social media. The results of the research can provide valuable pointers for decision makers how to improve social media administration in municipalities in Latvia.